Author: Daniella Gonzalez

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August 2024 Social Trends

August 2024 Social Trends

POSTS + tiktoks

#TrendAlert, DTC / Online Orders: We’ve all been there. Water droplets on our touch phones make the craziest moves! In this trend, Creators are showing how a water drop causes an “accidental” order to be placed. Use this inspo and screen record you adding your proucts to your cart to recreate this.

#TrendAlert, TikTok: – Use this sound and filter and place a hand like in this video, then caption the video with something you’d say no to if somebody asked.

AUGUST HOLIDAYS
 
  • August 1 – Back to School Season / Black Business Month
  • August 8 – International Cat Day
  • August 9 – National Book Lovers Day
  • August 17 – National Nonprofit Day
  •  
  • August 24 – College Football Season begins
  • August 26 – Women’s Equality Day / National Dog Day
  • August 28 – National Red Wine Day
  • August 30 – National Beach Day

   TRENDING VIDEO AUDIO

  • Use this sound to feature your variety of SKU’s. Copy overlay: “This trend but our product varieties”. EX
  • Use this sound to showcase how you want to save money but can’t get enough of [your products]. EX
  • BRAT summer is stil in full effect! Use this sound as a background audio or do the Apple dance while holding your products.

   SOCIAL NEWS AND UPDATES

  • TikTok Shop is raising referral fees from 6 to 8 percent.
  • Meta launches a new AI Studio platform.
  • TikTok now allows users to upload custom covers / thumbnails to videos.
  • Reddit launches lead generation ads.
  • Meta shares tips on how to avoid paying Apple fees on Ads

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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July 2024 Social Trends

July 2024 Social Trends

POSTS + tiktoks

#TrendAlert, Founder Forward Content / BTS –  We all love a good BTS moment… Use this sound to showcase the different stages of creating your product. Similar to how Ms. Olivia Rodrigo showcases her getting ready for a show here!

#TrendAlert, CapCut Template – Use this (view on mobile) CapCut Template to show good [your product] is that you can‘t get enough!].


Coming from Instagram? Here is your BONUS CAPCUT Template

JULY HOLIDAYS
 
  • July 1 – International Joke Day
  • July 4 – Independence Day
  • July 7 – World Chocolate Day
  • July 17 – World Emoji Day
  • July 21 – National Ice Cream Day
  • July 24 – National Tequila Day
  • July 29 – Chicken Wing Day
  • July 30 – International Day of Friendship

   TRENDING VIDEO AUDIO

  • Use this sound to tap into your niche. EX: No, I wasn’t [problem your product solves]; I just needed [your product]. Example
  • Use this sound to show how much you love your product. “I feel like you’re just here for [your product]. Example
  • This sound has been trending both on TikTok and Instagram! Use it to show off your products with the copy overlay: “Is somebody going to match my freak? (My love for [your product].” Example

   SOCIAL NEWS AND UPDATES

  • Instagram adds live streams for Close Friends only
  • TikTok shares updated trend insights for marketers
  • Pinterest introduces a new way to share Pinterest boards
  • TikTok launches an Instagram-like app called Whee (cue the panic – but rlly, don’t.)

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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June 2024 Social Trends

June 2024 Social Trends

POSTS + tiktoks

#TrendAlert, Founder Forward Content – Marketing Managers, this one‘s for you! Start your video with “Hey Guys, can you watch our [CEO, founder, boss, manager] for a second? “ and let the video run while you leave the room.

#TrendAlert, CapCut Template – Use this (view on mobile) CapCut Template to show how you react when someone tells you they still haven‘t bought/used [your product].

JUNE HOLIDAYS
 
  • June 1 – First Day of Pride Month
  • June 4 – National Cheese Day
  • June 8 – Best Friends Day
  • June 10 – Nat’l Egg Roll Day
  • June 18 – National Picnic Day
  • June 19 – Juneteenth
  • June 21 – National Selfie Day
  • June 30 – Social Media Day

   TRENDING VIDEO AUDIO

  • Use this sound to target your audience. Add copy overlay and replace “finance, trust fund, 6’5, blue eyes”, to describe your target audience. EX
  • Use this sound when someone asks you about a problem you fixed with your product or when someone mentions a misconception about your product.
  • This sound is perfect to showcase how much you love your product. Add copy over the video: “When someone tells me to stop eating/using [your product].”

   SOCIAL NEWS AND UPDATES

  • Sprout Social reports the best times to post on social media (test for yourself!).
  • Meta adds enhanced AI creation tools for Facebook and Instagram ads
  • TikTok launches management platform for creators
  • Instagram shares more info on distribution of longer Reels clips

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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May 2024 Social Trends

May 2024 Social Trends

POSTS + tiktoks

#TrendAlert – This sound is trending on Instagram and Tiktok! Here is how you can hop on it:

  • Carousel: Use a before and after of your product
  • Carousel: Show an image of how your product solves an issue
  • Reel: Add a video of your product with product benefits callouts

OR use it as background music on your video!

#TrendAlert, CapCut Template – If you need an excuse to listen to TSwift‘s album, we‘ve got one! Use this sound and this CapCut Template to show how much you love [your product] that it‘s ruining your life (in a good way 😉). Simply add a photo of your product to the template, and you‘re set!

MAY HOLIDAYS
 
  • May 1 – First Day of AAPI Month
  • May 4 – Star Wars Day
  • May 5 – Cinco De Mayo
  • May 10 – Small Business Day
  • May 12 – Mother’s Day
  • May 27 – Memorial Day
  • May 28 – Hamburger Day
  • May 31 – National Smile Day

   TRENDING VIDEO AUDIO

  • Use this sound to debunk a myth in your product’s niche. Ex: “Isn’t your product [x]?”, “No, [insert education about the product]. Example
  • You can use this audio to show what your product does NOT do in comparison to the competitors. Example
  • Use this sound in two ways: as a founder’s forward video—“I’m working late because [insert what you do]”—or as background music! Example
  • This sound is great to add as background music to your videos.

   SOCIAL NEWS AND UPDATES

  • U.S. approves TikTok sell-off. Nothing to worry about here but a good reminder to build communities on multiple platforms (especially your own with email marketing).
  • Meta expands its test of generative AI features
  • Threads sees more daily users than X in the US
  • Instagram rolls out a new Story sticker called Frames
  • TikTok launches new brand safety innovations

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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April 2024 Social Trends

April 2024 Social Trends

POSTS + tiktoks

#TrendAlert – This sound is trending on Instagram and Tiktok! Here is how you can hop on it and relate it to your niche:

  • When you realize life is going to be okay. You just needed a [insert your product]
  • Realizing it wasn’t that serious, you just needed [your product]
  • How life feels like after having a [your product]

 

#TrendAlert, CapCut Template – Use this sound and this CapCut template over an image of your product to hype it up! Ex: Me when I have a bite of [your product]. You can also use the sound to demonstrate how your product is used, here‘s an example. 

APRIL HOLIDAYS
 
  • April 1: April Fools
  • April 5: National Self Care Day
  • April 10: National Sibling Day
  • April 22: Earth Day
  • April 23: World Book Day
  • April 28: Stop Food Waste Day

   TRENDING VIDEO AUDIO

  • This sound is great for transitions! Use it to showcase a before-and-after or problem your product solved.
  • Use this sound to showcase some founder-forward content. Ex: You when you started your business vs you now flourishing.
  • Use this audio to tie it into how often you’ve repurchased/eaten/used [your product]. Example
  • This sound is great to add as background music to your videos.

   SOCIAL NEWS AND UPDATES

  • You can now link social media posts to your business listings on Google Business
  • Instagram is testing a new DM feature
  • TikTok has launched Creator Search Insights

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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March 2024 Social Trends

March 2024 Social Trends

POSTS + tiktoks

#TrendAlert – This sound is trending both on Instagram and on Tiktok! Here is how you can hop on it and use it as part of the trend:

  • The first slide should be an image of you with the text: “If I won the lottery, I wouldn’t tell anyone.”
  • The following slides should include images of [your product] with the text: “But there will be signs.”

#TrendAlert,  TikTok Carousel – Use this sound and the image on the RIGHT ->

As a reaction meme to express feeling out of one’s depth, overwhelmed, or sad. Tip: Give it a personal touch by using an image editor like Canva to personalize it.

Here‘s an example (Meme explained here):

  • Slide one: Image of a worker in distress with the text“ “Who ate all the [your products]?“
  • Slide two: Image of sad hamster with open bags of [your product].
MARCH HOLIDAYS
 
  • March 1: First Day of Women’s History Month
  • March 8: International Women’s Day
  • March 17: St. Patrick’s Day
  • March 19: First Day of Spring
  • March 20: International Day of Happiness
  • March 22: World Water Day
  • March 23: National Puppy Day
  • March 31: Easter Sunday

   TRENDING VIDEO AUDIO

  • Use this sound to talk about something you’re hiding from someone in your niche. Ex: teasing a new product.
  • Use this sound to showcase how addictive your product is!
  • Use this sound when you can’t pick between one of your SKUs because they are all perfect.
  • Use this sound (on IG) and this sound (on TikTok) when you work hard on something for little to no return. Ex: making a recipe with [your product], but you finish it in 5 minutes.

   SOCIAL NEWS AND UPDATES

  • Instagram experiments with new ‘Friend Map’ live location display
  • Meta is testing cross-posting from Facebook to Threads
  • Instagram rolls out a new backdrop sticker for Stories using AI
  • TikTok released a guide to help small businesses with content ideation

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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February 2024 Social Trends

February 2024 Social Trends

POSTS + tiktoks

#TrendAlert: This audio says, “Hahaha, again!“. Here are a few ways you could use it:

  • By highlighting how good your product is with a video of you finishing [your product] and immediately opening a new one
  • By highlighting the team behind the scenes with a video of them packing up a new order
  • Taking a screen share of you placing a new order

#TrendAlert, CapCut Template –

Use this CapCut template (available on mobile) and this sound to highlight how great your product is; you can’t get it out of your head.

A few examples:

  • My brain after I place an order of [your product]
  • Me when I finish a bag of [your product]
  • My brain, when all I can think of is [your product]
FEBRUARY HOLIDAYS
 
  • February 1: First Day of Black History Month
  • February 11: Super Bowl Sunday
  • February 13: Galentine’s Day
  • February 14: Valentine’s Day
  • February 17: Random Acts of Kindness Day
  • February 22: National Margarita Day

   TRENDING VIDEO AUDIO

  • Use this sound and quote someone who is accusing you of something, and you reply with, “Yes. And?” Ex: You ate all the [your product]? Yes. And?
  • Use this sound when a troll says they’d never try your product.
  • Use this sound as background music showing your different SKUs or on a recipe
  • Film a video with this sound holding your products. Add text that says,”When you keep saying how much your friends would love [the product]”. Here’s an example!

   SOCIAL NEWS AND UPDATES

  • Instagram now allows users to cancel in-progress Stories uploads
  • TikTok shares useful insights for Valentine’s Day campaigns
  • Instagram now allows users to create custom stickers from static image posts
  • TikTok publishes a new guide with effective ad bidding strategies

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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January 2024 Social Trends

January 2024 Social Trends

POSTS + tiktoks

#TrendAlert – Founder Forward:

Use this sound with a photo carousel on TikTok to highlight how far your business has come. Whether with support from co-founders or your team, or by going through a fabulous rebrand!

Example:

  • Select one photo of your current product with text overlay: “But at the end of the day…”
  • Select the second photo of your team with text overlay: “It’s the hard-working team behind the scenes.”
#TrendAlert, CapCut Template –

You can use this audio and open this template (must open on mobile) to let AI expand your photos! Hop on the trend by using images of your products, or use the CapCut Template to get some inspiration for your next product shoot!

JANUARY HOLIDAYS
 
  • January 1: Dry January/ New Year’s Day
  • January 4: Nat’l Trivia Day
  • January 15: Martin Luther King Day

 

  • January 19: Nat’l Popcorn Day
  • January 23: Nat’l Pie Day
  • January 24: Nat’l Peanut Butter Day

   TRENDING VIDEO AUDIO

  • Use this sound to highlight your best-selling product or hype up a new product you just launched!

  • Use this sound to highlight something you pride yourself on being able to achieve as a business owner.

  • Use this sound to feature your line of SKUs with a caption of why you love them!

  • Use this sound to highlight a few of your product’s benefits.

  • Use this sound as background music for a reel.

   SOCIAL NEWS AND UPDATES

  • Social Media Today predicts 34 social media trends for 2024
  • Instagram is testing new ways to use Notes
  • Pinterest shares its 2024 trend predictions based on engagement data
  • Say goodbye to spammy robo comments as Instagram rolls out new in-app safety tools

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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December 2023 Social Trends

December 2023 Social Trends

POSTS + tiktoks

Time Actionable #TrendAlert –

Spotify Wrapped just dropped on 11/29 and it’s the perfect time to highlight your brand’s perks or tap into your brand’s audience by creating your spin of a Spotify Wrapped.

Here are a few ways you can tap in:

  • List out your top SKUs. Example
  • Use it to relate to your audience. Example
  • Highlight your product benefits. Example

Hurry, test this trend before it’s too late!

#TrendAlert, CapCut Template –

You can use this audio with this template to show something in your industry that you’re not afraid of anymore but has slowly crept up on you.

Example:

Kevin: Me getting through the weekend without spending money. Old Man Marley: My favorite favorite brand has a sale.

    DECEMBER HOLIDAYS
 
  • December 3: First Day of Advent
  • December 4: National Cookie Day
  • December 7: First Day of Hanukkah
  • December 15: Last Day of Hanukkah
  • December 21: December Solstice
  • December 24: Christmas Eve
  • December 25: Christmas Day
  • December 31: New Year’s Eve

   TRENDING VIDEO AUDIO

  • The holidays are here and so are the tunes! Use this audio to showcase your products. EX

  • Use this sound to highlight something someone does, or you do that makes you want to do a happy dance. EX

  • Use this sound to highlight something big you did within your industry that you honestly do not regret. EX
  • BONUS: Use this CapCut Template and this audio to highlight a minor inconvenience in your industry. EX

   SOCIAL NEWS AND UPDATES

  • Instagram is retiring Guides starting Dec. 15
  • Meta provides some handy tips on how to maximize your post-holiday promos
  • TikTok launches “Creative Cards” to provide content inspo
  • Instagram introduces new ways to create content in app

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!
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November 2023 Social Trends

November 2023 Social Trends

POSTS + tiktoks

#TrendAlert – Use this (on TikTok) / this (on IG) sound as a voice over with the following text:

1. Me, when you say [insert your product name], is the best [type of product] you’ve ever had.

2. Us when we see that our top-selling product is getting 5-star reviews.

3. When they ask me where all the [insert your product name] went.

#TrendAlert, CapCut Template – You can use this(IG)/(TT) audio with this template in various ways!

1. Highlight a feature that makes your product different from competitors.

2. Use it with its lyrics of “Surprise Surprise” to showcase something that was already known but needed to be said!

    NOVEMBER HOLIDAYS
 
  • November 1: World Vegan Day
  • November 2: Day of the Dead
  • November 12: National Happy Hour Day
  • November 15: National Recycling Day
  • November 17: National Hiking Day
  • November 23: Thanksgiving
  • November 24: Black Friday
  • November 25: Small Business Saturday
  • November 27: Cyber Monday

   TRENDING VIDEO AUDIO

  • Use this audio to highlight your product with a video montage. EX

  • Use this audio to highlight the benefits that your products bring to the table.

  • Use this audio to promote why your product is the best!
    • Add in copy that includes its benefits
    • Make it founder forward – “When you create a product that [insert benefits]”

   SOCIAL NEWS AND UPDATES

  • TikTok rolls out auto audio captions
  • Instagram tests out polls within comments
  • Youtube releases new display options for affiliate products
  • Tiktok now lets creators post videos from 3rd party platforms

Ready to create a 7-figure Consumer Goods Brand without wasting money on strategies that don't work?

Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!

Book a call with us now & learn how you can start making consistant, 7-figure sales!

Book a call!