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October 2022 Social Trends
POSTS + tiktoks
Memes are one of the best parts of social media, so why not add another one to your Content Calendar. Brands have been using Chris Pine as their new favorite meme, here’s how you can too!
#TrendAlert – Use this audio to pretend you’re calling a friend about what’s usually a minor inconvenience but you’re on the verge of tears. Example for a kimchi brand: You get a call from your mom after your friend tells you they don’t like kimchi.
OCTOBER HOLIDAYS
- October 1: First Day of Black History Month
- October 5: Do Something Nice Day
- October 10: World Mental Health Day
- October 16: World Food Day
- October 26: National Pumpkin Day
- October 28: National Chocolate Day
- October 31: Halloween
TRENDING REELS AUDIO
- This audio is perfect to show case your products or a yummy recipe.
- This audio has a trending dance associated with it, but you can also use it as background music. Example
- This audio has been all over TikTok, so it’s now making its appearance on Instagram. Example: Talking yourself into getting coffee!
SOCIAL NEWS AND UPDATES
- Instagram confirms videos under 60 seconds in stories will no longer be split into segments in the app.
- TikTok’s video descriptions can now be up to 2,200 characters long.
- Instagram tests* a new ‘Add Topics’ option in the Reels upload process (like Pinterest). *not available to everyone yet but may be rolling out soon!
Then it's time you join the Consumer Goods Growth Course & start driving the results you've been wanting!
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