Natural Stacks is an open-source supplement company. We teamed up to overhaul organic social strategy, earn new leads to increase sales, consult on email funnels, and support their growing influencer network.
We increased sales an average of 33% year over year and brought in a constant influx of high-quality leads through various marketing tactics. Then, successfully drove those contacts to convert.
– Created an interactive quiz to promote low-dollar entry offers (under $10) to new audiences
– Spent over $50K on this campaign alone, with a ROAS of 1.83 – this campaign converted people that had never heard of the brand before into buyers
– It also received a lot of high quality engagement: over 1.7k shares – resulting in even MORE people taking the quiz and purchasing from the brand!
– Per Facebook rules – you could not advertise CBD yet so we had to think of creative ways to promote the launch of their two CBD products which included creating a separate account and utilizing organic giveaways (asking people to tag friends to increase reach), as well as IG Stories with a link to swipe up to learn more
– Created share-worthy memes that generated triple the engagement of other content (before memes were a staple on social ;))