August 2024 Social Trends

POSTS + tiktoks

#TrendAlert, DTC / Online Orders: We’ve all been there. Water droplets on our touch phones make the craziest moves! In this trend, Creators are showing how a water drop causes an “accidental” order to be placed. Use this inspo and screen record you adding your proucts to your cart to recreate this.

#TrendAlert, TikTok: Use this sound and filter and place a hand like in this video, then caption the video with something you’d say no to if somebody asked.

AUGUST HOLIDAYS
 
  • August 1 – Back to School Season / Black Business Month
  • August 8 – International Cat Day
  • August 9 – National Book Lovers Day
  • August 17 – National Nonprofit Day
  •  
  • August 24 – College Football Season begins
  • August 26 – Women’s Equality Day / National Dog Day
  • August 28 – National Red Wine Day
  • August 30 – National Beach Day

   TRENDING VIDEO AUDIO

  • Use this sound to feature your variety of SKU’s. Copy overlay: “This trend but our product varieties”. EX
  • Use this sound to showcase how you want to save money but can’t get enough of [your products]. EX
  • BRAT summer is stil in full effect! Use this sound as a background audio or do the Apple dance while holding your products.

   SOCIAL NEWS AND UPDATES

  • TikTok Shop is raising referral fees from 6 to 8 percent.
  • Meta launches a new AI Studio platform.
  • TikTok now allows users to upload custom covers / thumbnails to videos.
  • Reddit launches lead generation ads.
  • Meta shares tips on how to avoid paying Apple fees on Ads

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