Propaganda we’re not falling for: Make a list of popular ideas or *things* that you/your brand don’t agree with. Ex. if your brand is non-dairy milk: “enduring stomach aches for tasty lattes” can be a piece of “propaganda we’re not falling for”.
June 2025 Social Trends
INSTAGRAM + TIKTOK
Repeat it four times: Describe what you should be doing pertaining to your brand (bonus points if you use a six syllable phrase). Ex. “You are craving egg rolls.” x4
Find the audio and examples here.
JUNE HOLIDAYS
- June 5: World Environment Day
- June 6: National Donut Day
- June 8: National Best Friends Day
- June 9: Men’s Health Week
- June 15: Father’s Day
- June 20: First Day of Summer
- June 21: International Yoga Day
- June 21: National Take Your Dog to Work Day
TRENDING VIDEO AUDIO
- MEDIUM: Use this sound and establish + record two personas: you before [using your product] and you [after using your product], with the “after” you being much cooler. Obsessed with this example.
- EASY: Use this sound and string together a bunch of short videos featuring your products. Example here.
SOCIAL NEWS AND UPDATES
- Content type trends to watch on social right now:
- short-form video (still)
- AI-driven creatives
- influencer ads
- Nothing else newsworthy, phew!
