If you knew me: Use this audio with a short clip of your product in use and list out all the positive traits. Or if you’re founder forward – add some interesting facts about you and you’re favorite things over a photo.
January 2026 Social Trends
INSTAGRAM + TIKTOK
How life sounds when…: Use this audio with a slow-mo video of someong enjoying your product. Add text overlay, “How life sounds when you’re [niche benefit]”. Ex. “how life sounds when you’re getting 120g of protein a day”
JANUARY HOLIDAYS
- New Year’s Day
- January 3 – International Mind-Body Wellness Day
- January 19 – Martin Luther King Jr. Day
- January 20 – Cheese Lovers Day
- January 24 – International Education Day
- January 25 – Opposite Day
TRENDING VIDEO AUDIO
- EASY: Use this audio and make a video slideshow of your products in use. Example here.
- EASY: Use this audio and share a “life’s too short” moment. Ex for a spice brand: “life’s too short to be under seasoning your food every day”
SOCIAL NEWS AND UPDATES
- You’re now limited to 3-5 hashtags on your social posts – might as well use none and focus on keywords instead 🙂
- TikTok is making it easy to post year end reviews/recaps
- Meta is considering charging business profiles to post links – we’ll need to stay creative with our CTAs to not incur ridicilous costs
